Investor Relations / Company Update / Investor News / PT Hartadinata Abadi Tbk (HRTA) Posts Positive Performance Amid Uncertain Macroeconomic Conditions
05 Sep 2023

PT Hartadinata Abadi Tbk (HRTA) Posts Positive Performance Amid Uncertain Macroeconomic Conditions.

  • HRTA recorded revenue of Rp 5.10 trillion in 9M2022 
  • A 35% YoY increase in the company's net profit to Rp 206.27 billion 
  • ROA increased to 7.06% and ROE remained at 16.40%

Bandung, November 16, 2022 – Global economic uncertainty continues, with recession looming as a worldwide concern. However, PT Hartadinata Abadi Tbk (IDX: HRTA), an integrated gold jewelry manufacturer and provider in Indonesia, has achieved remarkable performance through the third quarter (Q3) of 2022 (9M2022).

HRTA has successfully recorded revenue of Rp5.10 trillion, marking a 30.67% YoY increase compared to the same period in the previous year. This increase demonstrates positive performance by HRTA in the midst of the global recession concerns.

The growth in HRTA's revenue was driven by a 27.26% YoY increase in the sales of pure gold, rising from 2.84 tons in 1H2021 to 3.62 tons in 1H2022. Additionally, the Average Selling Price (ASP) was recorded at Rp876,429 per gram in 1H2022, which is a 3.05% YoY increase from Rp850,482 per gram in 1H2021.

Profit for the company also increased by 35% YoY, reaching Rp206.27 billion. Wholesale sales remained the primary contributor, accounting for 90.87% of total sales, followed by retail sales at 7.82%, and pawnshop business at 1.08%. Moreover, ROA increased to 7.06%, and ROE was maintained at 16.40%. On the other hand, the company successfully reduced its DER ratio from 1.41x in 1H22 to 1.32x in 9M22.

Sandra Sunanto, the CEO of HRTA, explained, "The significant achievement of HRTA's growth performance is attributed to the sales of EmasKITA and Kencana, which account for 45% of total sales, making them the flagship products of PT Hartadinata Abadi Tbk. In the future, we will continue to promote and introduce EmasKITA and Kencana to even more people."

This year, PT Hartadinata Abadi Tbk, in collaboration with PT Emas Antam Indonesia (EAI), has also continued to innovate its gold bar products by adding the BullionProtect® feature. This is the latest technology to protect the authenticity of precious metals, developed by SICPA in collaboration with METALOR Technologies.

The BullionProtect® technology has been added to pure gold bars with sizes of 10 grams, 25 grams, 50 grams, and 100 grams, where security ink has proven to secure and prevent counterfeiting. In addition to product innovation, PT Hartadinata Abadi Tbk has partnered with several financial institutions, including Bank Syariah Indonesia, to further promote gold inclusivity.

To boost the sales of EmasKITA and KENCANA, the company has also launched the emaskita.id e-commerce platform, which allows customers to directly purchase EmasKITA and KENCANA products, engage in buyback transactions, verify the authenticity of gold, and access augmented reality features. The company hopes that the presence of emaskita.id e-commerce will enhance gold inclusivity among the public and boost retail sales (B2C).

About PT Hartadinata Abadi Tbk (HRTA)
As a manufacturer and provider of gold jewelry that has built trust with stakeholders for over 33 years, HRTA is a leading player in the Indonesian gold jewelry industry. HRTA's business is integrated, covering four factories (manufacturing), wholesale sales, retail sales, as well as the e-commerce channel emaskita.id and a network of gold pawnshops.

This integrated business model provides a competitive advantage by ensuring a guaranteed market. Since its establishment, HRTA has established relationships with over 900 gold shops across Indonesia. For more information, please visit www.hartadinata.co.id or the official Instagram @hartadinata.abadi.

For further information, please contact: 
Ong Deny 
Corporate Secretary 
PT Hartadinata Abadi Tbk 
Phone: (022) 5402326 / 5403002 
Email: [email protected] / [email protected]
www.hartadinataabadi.co.id

Media Contact: 
Sophan Andriyan 
Media Relations 
Inke Maris & Associates 
Phone: (021) 8281250 
Email: [email protected] 
www.inkemaris.com